People are downloading some-more apps than ever. According to App Annie, the Google Play Store saw over 19 billion downloads in Q4 2017, with year-over-year expansion during 10%. That’s around 145% some-more than a Apple App Store, that garnered around 7.7 billion downloads. That being said, a App Store still blew a Play Store divided in terms of revenue.
That 19 billion figure is usually done some-more considerable when we comprehend that it usually includes new downloads, not reinstalls or app updates. Emerging markets, privately India, Indonesia, and Brazil, done adult a large apportionment of a 10% year-over-year growth. India even surpassed a US for total Play Store and App Store downloads in 2017 interjection to India’s record download total in Q4. The 3 many renouned categories on a Play Store for a year-over-year difficulty were Games, Finance, and Personalization, and they all grew in Q4. Finance is approaching to continue to grow in Q1 2018 due to a imminent taxation deteriorate in a US and banks’ increasing volume of seductiveness (pun not intended) in mobile apps.
In terms of consumer spending, a Play Store and App Store both saw 20% year-over-year expansion worldwide for Q4 2017. However, notwithstanding a Play Store’s most some-more poignant download number, a App Store still saw 95% some-more in worldwide sum consumer spend in Q4. The App Store accounted for $11.5 billion, while a Play Store got around $5.9 billion. On both platforms, a US had a strongest year-over-year expansion in this arena, and Germany was a #3 nation in both stores. As for a #2 spot, South Korea took china for a Play Store, and Taiwan for a App Store.
Worldwide consumer spend on Entertainment-category apps opposite a Play Store and App Store comparison grew some-more than 4 times from 2015 to 2017, mostly interjection to video streaming apps’ in-app subscriptions. These subscriptions also owe to a Productivity category’s #1 position on a Play Store for year-over-year difficulty share growth, most of that can be attributed to Google Drive’s introduction of in-app subscriptions for storage.
If you’d like to review some-more about app total for 2017, we can download App Annie’s full 2017 Retrospective for giveaway here.
- App Annie